posted about 1 month ago on mac rumors
The so-called "iPhone 8" will adopt a higher-cost stacked logic board design to support longer battery life, according to KGI Securities analyst Ming-Chi Kuo. Kuo said the stacked logic board, also known as a "substrate-like PCB (SLP) mainboard," will result in the "iPhone 8" with an OLED display having similar dimensions to a 4.7-inch iPhone, yet comparable battery life to a 5.5-inch iPhone. As battery material tech isn’t likely to see major breakthroughs in the next 3-5 years, mainboard area can only be reduced via stacked SLP, which makes space for larger battery and extended usage time. Thanks to stacked SLP, we expect the OLED iPhone to have similar dimensions to a 4.7” TFT-LCD iPhone, and have comparable battery capacity (equipped with around 2,700 mAh L-shaped 2-cell battery pack) to a 5.5” TFT-LCD iPhone. The battery life of the OLED iPhone could be better than that of the 5.5” TFT-LCD model as OLED panels are more energy-efficient than their TFT-LCD counterparts.Kuo added that the battery life of "iPhone 8" with an OLED display could be better than that of a 5.5" model with a traditional LCD display, as OLED panels are more energy-efficient than their TFT-LCD counterparts.Related Roundup: iPhone 8 (2017) Tags: KGI Securities, Ming-Chi Kuo Discuss this article in our forums

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Apple recently became listed as a member of the Wireless Power Consortium, committed to the open development of the Qi wireless charging standard. The listing was brought to our attention by IHS Technology. If the listing is accurate, Apple has become one of over 200 companies that belong to the consortium, including Samsung, LG, HTC, Qualcomm, Verizon, ConvenientPower, Aircharge, Dell, Canon, Sony, ST Microelectronics, Toshiba, Texas Instruments, Philips, Panasonic, Bosch, Nokia, and Huawei. Qi is the leading wireless charging standard, used by more than 200 companies in products ranging from smartphones to cordless kitchen appliances. Samsung's latest Galaxy smartphones, for example, feature Qi-based wireless charging which requires placing the device on one of its "Fast Charge" stands. Qi, pronounced "chee," is capable of scaling from less than 1 watt to more than 2,000 watts of power, making the standard more than adequate enough for charging any smartphone. With Qi's latest Quick Charge technology, a five-minute charge can provide a smartphone with up to five hours of battery life. The so-called "iPhone 8" is widely rumored to include wireless charging, so Apple's participation in the consortium is perhaps unsurprising. Moreover, there is increasing evidence to suggest the "iPhone 8" may use inductive technology, which would require a charging puck or pad, rather than long-range charging. Luxshare is also a member of the Wireless Power Consortium, which is notable given a recent rumor claiming the "iPhone 8" will have a separate wireless charger based on technology from the Chinese company. Luxshare was rumored to be a supplier of wireless charging coils for the Apple Watch charger. In 2015, the inductive Apple Watch charger was found to be compliant with the Qi wireless charging standard. However, Apple's involvement in the Wireless Power Consortium does not guarantee that it will use the Qi standard for future iPhones—but it does suggest it has a growing interest in wireless charging technology. Over the course of the last year, there has been ongoing speculation that wireless charging company Energous has inked a deal with Apple to potentially provide wireless charging technology for the iPhone 8, but patents and other evidence suggest Apple may pursue its own in-house inductive charging solutions instead.Related Roundup: iPhone 8 (2017) Tags: wireless charging, Qi, Wireless Power Consortium Discuss this article in our forums

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A group of Australia's biggest banks have again applied to the Australian Competition and Consumer Commission (ACCC) in a bid to negotiate with Apple over Apple Pay. The banks -- including Bendigo and Adelaide Bank, Commonwealth Bank of Australia, National Australia Bank, and Westpac -- today announced that they have "narrowed" their application with the ACCC to focus on gaining open access to the NFC function integral to Apple Pay. The new application echoes the banks' original, filed last July, which also included gaining access to the NFC-based mobile payments software in iPhones. Apple currently only allows its own mobile payment system to access the NFC-hardware in its iPhone devices, which banks argue is an anti-competitive restriction that hampers consumer choice. The banks say that while Apple has a "stranglehold" on this technology, no actual competition can take place in the mobile wallet marketplace. Open access to the NFC function on iPhone is required to enable real choice and real competition for consumers, and to facilitate innovation and investment in the digital wallets available to Australians. Without open NFC access on iPhone, no genuine competition in the provision of mobile wallets is possible and Apple will have a stranglehold on this strategically important future market. Previously, the coalition of banks also sought to challenge Apple on Apple Pay due to the service's fees. In the new application, the banks decided to eliminate arguments over fees and any other items "the ACCC considered may lead to a public detriment." Prior to the new application, the ACCC had denied the banks' request to negotiate over Apple pay two times last year. “The applicants are ready, willing, and able to participate in Apple Pay, alongside being able to offer their customers their own mobile wallet products,” payments specialist and spokesperson on behalf of the applicants, Lance Blockley, said. “This application has always been about consumer choice, and allowing competition between the makers of mobile wallets to offer the best products and features they can to determine which mobile wallet consumers will use. The applicants want to put up their digital offerings head to head with Apple Pay, and let the market and individual consumers decide which best suits their needs. According to the banks, full access to NFC on iPhone devices "would enable the delivery of substantial public benefits to Australian consumers," across a variety of categories other than mobile payments, including loyalty programs, member security, and other NFC-related cases. Because of these benefits, the banks said they they "have again been supported by nearly all of Australia's leading retailers." Last week, Apple responded to the Australian banks' continued obstruction of Apple Pay by saying it was damaging to consumers and small business alike, ultimately referring to their request for access to NFC as a potentially hazardous "Trojan horse" scenario. In today's applications, the banks referred to Apple's comments as a "conspiracy theory" and dismissed it as "fantasy." The applicants flatly reject Apple’s unsupported assertions that the application is about an objection to the fees that Apple wishes to impose, rather than NFC access. Apple’s conspiracy theories about “Trojan horse fees” are similarly dismissed by the applicants as fantasy. According to Blockley, who spoke on behalf of the banks, the NFC-targeted application is not an attempt to delay Apple Pay's wider support in Australia as it would be offered alongside other mobile wallets -- similar to how Android supports open access to the NFC function. "Any delay or frustration will be as a result of Apple refusing to negotiate," Blockley said.Related Roundup: Apple Pay Tag: Australia Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple recently submitted an unnamed "Wireless Device" to the FCC, a U.S. government agency that regulates communications, for the third time. The latest filing lists a model number of A1845, slotting in between A1844 in the first filing and A1846 in the second, but there are no new clues as to what the device could be. Apple again requested permanent confidentiality for most of the documents in the filing, including photos, user manuals, and schematics, so the entry largely remains a mystery. Test reports completed by UL Verification Services reveal that, just like in the first two filings, the device has Bluetooth LE and NFC. The model numbers A1844, A1845, and A1846 do not correspond to any existing Apple products. A regulatory label in the first filing showed the device has at least two slightly curved edges and two Torx screws, but Apple cropped the image in the second and third filings, likely to give fewer hints about its design. When the original "Wireless Device" was uncovered, there was some speculation that it could perhaps be a new Apple TV, but the prominent and lengthy regulatory text etched directly on the device, including a wiring guide, would be uncharacteristic of Apple to include on the exterior of a consumer-facing product. The more likely explanation is that the wireless device is for internal use. It is possible that the device in question is something that is used in retail Apple stores, such as a product display unit or iBeacon-based equipment used to communicate with customer iOS devices, which Apple has filed with the FCC in the past. The FCC filing could remain a mystery until the device is released, and we may not ever know if it does end up being a product for internal use. But it's fun to speculate, with predictions ranging from Apple's rumored Siri-enabled speaker to a smart thermostat given the RS-485 control signals listed.Tag: FCC Discuss this article in our forums

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posted about 1 month ago on mac rumors
During the 59th Annual Grammy Awards on Sunday, Apple released the first trailer for its Carpool Karaoke series coming soon to Apple Music. Carpool Karaoke: The Series, based on the popular segment from The Late Late Show with James Corden, will feature 16 celebrity pairings "riding along in a car together as they sing tunes from their personal playlists" and "surprise fans who don't expect to see big stars belting out tunes one lane over." Apple said the series will feature James Corden, Will Smith, Billy Eichner, Metallica, Alicia Keys, John Legend, Ariana Grande, Seth MacFarlane, Chelsea Handler, Blake Shelton, Michael Strahan, John Cena, Shaquille O’Neal, and many more. The series is expected to have a different host every episode. Apple purchased the rights to Carpool Karaoke, produced by James Corden, Ben Winston, and Eric Pankowski, in July 2016 in an effort to drive users towards Apple Music. The series will consist of 16 half-hour episodes, and Apple's version will reportedly feature a format "that is more of an interview series."Tags: Apple Music, Carpool Karaoke Discuss this article in our forums

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posted about 1 month ago on mac rumors
Verizon today introduced its first unlimited data plan since 2011. Verizon Unlimited, which includes unlimited talk, text, and 4G LTE data, will cost $80 per month for a single smartphone or tablet, or $45 per month for four lines. The plan will be available to new and existing customers starting Monday. Verizon charges an access fee of $20 per month per smartphone and $10 per month per tablet, but it did not confirm if those charges will apply to its new unlimited plan. If they do, the actual cost of Verizon Unlimited will start at over $100 per month. Taxes and any device payments if applicable are also extra. Verizon Unlimited includes 10GB of 4G LTE tethering per month, with tethering reduced to 3G speeds after the 10GB of usage. The plan includes full HD video streaming, unlike T-Mobile and Sprint's optimized plans that stream video at 480p, and AT&T's opt-out Stream Saver mode that likewise reduces video quality. The plan also includes calling and texting to Mexico and Canada, and up to 500MB per day of 4G LTE roaming in those countries. Verizon Unlimited's pricing requires paper-free billing and AutoPay. In line with rivals AT&T, T-Mobile, and Sprint, Verizon may de-prioritize customers who exceed 22GB of data usage in a billing cycle in the event of network congestion, so its definition of "unlimited" will be debated. Verizon said customers can add a smartwatch or other connected device for an extra $5 per month. TravelPass, offering customers 500MB per day of 4G LTE data while traveling outside of the United States, Canada, or Mexico, reduced to 2G speeds thereafter, is available for an extra $10 per month. Verizon becomes the last of the "Big Four" U.S. carriers to offer unlimited data. AT&T's unlimited data plan starts at $150 per month when you factor in the minimum cost of a required AT&T U-verse or DirecTV subscription, while T-Mobile ONE starts at $70 per month and Sprint Unlimited starts at $50 per month. Verizon's existing plans, including S, M, L, XL, and XXL tiers, will remain available to new and existing customers.Tags: Verizon, unlimited data Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple today shared its latest Apple Watch Series 2 ad called "Close Your Rings — Catch, Swim, Play" on its YouTube channel. The 15-second spot encourages Apple Watch wearers to get moving and exercising to close their rings in the Activity app, be it by throwing a frisbee, swimming, or simply playing around. The ad is similar to the Apple Watch ad "Dance, Run, Rock" released last month, and reflects Apple's increasingly fitness oriented marketing for Apple Watch. However, ads part of a recent "Go" campaign such as "Go Swim" and "Go Run" appear to have been removed from Apple's YouTube channel.Related Roundups: Apple Watch Series 2, watchOS 3 Tag: Apple ads Buyer's Guide: Apple Watch (Neutral) Discuss this article in our forums

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Apple is planning to release three new iPhone models later this year, including 4.7-inch, 5.5-inch, and an all-new 5-inch model with an OLED display and glass casing, according to Japanese blog Mac Otakara. iPhone 8 concept by visual designer Moe Slah The report, citing "reliable sources" within Apple's supply chain, insists that only the OLED model will adopt glass casing and wireless charging capabilities, contradicting a Nikkei report and KGI Securities analyst Ming-Chi Kuo's repeated claims that all 2017 iPhones will feature an all-glass design and wireless charging. The blog previously said the more iterative "iPhone 7s" and "iPhone 7s Plus" models will lack wireless charging and retain the now-familiar aluminum design that Apple has used since the iPhone 6 lineup in 2014. Apple supplier Catcher Technology also said it expects only one new iPhone model to have glass casing. The loosely-translated report suggests the wireless charging will not be a built-in feature, but rather a separate accessory based on technology from Luxshare, a Chinese company that has been rumored to be a supplier of wireless charging coils for the inductive Apple Watch charger in the past. Samsung's wireless charging stand for the latest Galaxy smartphones If the report is accurate, it would mean Apple's next iPhones will not have truly wireless long-range charging capabilities, but rather contact-based inductive charging like the Apple Watch or Qi-based charging pads like Samsung's "Fast Charge" stand. Qi's latest Quick Charge 2.0 spec supports wireless charging up to 15W. Over the course of the last year, there has been ongoing speculation that wireless charging company Energous has inked a deal with Apple to potentially provide wireless charging technology for the iPhone 8, but patents and other evidence suggest Apple may pursue its own in-house inductive charging solutions instead. Overall, rumors surrounding Apple's wireless charging plans are still lacking consensus. Reports have linked MediaTek, Foxconn, Pegatron, and Lite-On Semiconductor as possible suppliers of wireless charging chips or modules. Five years ago, Apple marketing chief Phil Schiller said "it's not clear how much convenience" wireless charging systems that have to be plugged in to a wall outlet add, while noting the ubiquity of the USB cord.As for wireless charging, Schiller notes that the wireless charging systems still have to be plugged into the wall, so it’s not clear how much convenience they add. The widely-adopted USB cord, meanwhile, can charge in wall outlets, computers and even on airplanes, he said.The report also claims Apple will no longer include a Lightning to 3.5mm Headphone Jack Adapter in the box alongside its next iPhones. Meanwhile, Apple's Lightning to USB-C Cable is said to remain an optional purchase, dashing hopes of connecting the "iPhone 8" to a newer MacBook or MacBook Pro straight out of the box. Given that Apple's wireless AirPods and BeatsX earphones are now available, perhaps it feels including the Lightning to 3.5mm Headphone Jack Adapter in the box is no longer necessary. But the inclusion of a Lightning to USB-A Cable, rather than a Lightning to USB-C Cable, makes less sense given Apple's port future. Mac Otakara was one of the first sources to claim Apple would remove the headphone jack on iPhone 7, and it also revealed plans for a Jet Black color and longer earpiece cutout, but some of its rumors, including the addition of a "Jet White" color and a planned iPhone 6 battery program, have yet to materialize.Related Roundup: iPhone 8 (2017) Tags: wireless charging, macotakara.jp Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple has finished filming Planet of the Apps, an unscripted series about apps and the talented developers who make them, according to a source who asked to remain anonymous due to the person's involvement with the show. Principal filming took place on an Apple-built set near Hollywood, the source said. Apple built the set and tore it down at the conclusion of filming. The set was absolutely beautiful and set up in a way like no other competition show I've seen before. It's very tech chic, with beautiful decor and decorations. Only Apple could do it this way. It's very, very well done. Steve Jobs would have been proud of the set.Planet of the Apps, produced by Ben Silverman, Howard Owens, and William Adams, better known as will.i.am, will have a competitive theme that draws some comparisons to reality TV shows such as Shark Tank and The Voice, the source said. It was a "very stressful" but "exhilarating" process, the person added. Apple posted an open casting call for the show in July 2016, looking for developers from San Francisco, Austin, New York, and Los Angeles to participate, and it began selecting developers around November. Over 100,000 apps applied to be on the show, and only 100 were selected for filming, a person familiar with the matter said. The developers selected to appear on the show met with and received direct mentorship from four influencers and entrepreneurs, namely Gary Vaynerchuk, Gwyneth Paltrow, Jessica Alba, and will.i.am. The influencers were "brilliant" and "provided a lot of value to the apps that they advised," a source said. The way that developers pitch is said to be "very unique," and "not as straightforward as just standing on a stage in front of the judges," a format popularized by shows like American Idol. In addition to influencers and judges, the series also has a "very famous" host, but the source does not want to play spoiler as to who it is. The developers who made it to the final round of the show will receive up to $10 million in funding and featured placement in the App Store at the end of the show's airing. The casting call described the series as both a "launchpad" and "accelerator" for iOS, macOS, tvOS, and watchOS apps and developers. Planet of the Apps will apparently be a "very inspirational show," particularly among the next generation of developers. During each app pitch, the show is said to have filmed the reactions of other developers live, which will likely result in some amusing footage interspersed throughout the season. Planet of the Apps website now says to "check back soon" While filming has concluded, it remains unclear when the series will be released. WWDC 2017 in June is a definite possibility given it is a developer-focused conference. The series will likely be distributed through Apple Music along with Apple's other original content endeavors such as Carpool Karaoke and Vital Signs. Looking beyond Planet of the Apps, Apple is reportedly planning a much bigger push into original content this year to promote Apple Music.Tag: Planet of the Apps Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple's long-awaited BeatsX Earphones became available for purchase this morning, giving Apple customers an alternative to the hard-to-find AirPods. Priced at $149.95, BeatsX Earphones are wireless like AirPods, but are connected together with a cord that makes them easier to keep track of and better suited to active lifestyles. We managed to get our hands on a set of BeatsX Earphones to give MacRumors readers a closer look at Apple's latest product. Subscribe to the MacRumors YouTube channel for more videos. BeatsX Earphones feature the same W1 chip that's built into the AirPods, which makes pairing to any iOS device quick and simple, and because the BeatsX Earphones are connected via a cable, there's a space for an in-line remote for controlling media playback, something missing from the AirPods. The earphones charge via Lightning, and ship with four interchangeable eartip sizes and secure-fit wingtips to keep them in place. With a full charge, users can expect eight hours of playback from the BeatsX, and a five minute "Fast Fuel" charging feature offers two hours of playback. BeatsX Earphones are now available from Apple's online store and from many Apple retail stores around the world. Black and White models can be purchased starting today, while the Blue and Gray versions will be available later in the month. Online orders placed today in the United States will be delivered next week.Tag: BeatsX Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple CEO Tim Cook has been on a whirlwind of a trip in Europe this week, making stops in France, Germany, and the United Kingdom to meet with everyone from students and developers to Apple retail employees and government officials. On Thursday, Cook visited the Ustwo Games offices in London to meet the creators of popular iPhone game Monument Valley. There, he later sat down for a chat with The Independent's David Phelan to discuss a wide variety of topics, ranging from Apple's hardware roadmap to augmented reality. Responding to a question about how difficult it is to stay ahead of the curve, and to put the right hardware in place for the next generation of developers, Cook said Apple will "continue to push" not only on the hardware side, but also on the software side with its Swift programming language.We try to continually push ourselves to do more and more, not just on the hardware side but also in terms of developers’ tools so they can take advantage of the hardware that’s there, in the best way. That’s the heart of what the coding software Swift is about. We’ve created the language and our hope was that you can get a lot more people coding, and then secondly have people push more to take advantage of the latest hardware.Cook said the importance of Apple being able to design its own hardware is "rising exponentially" due to things like machine learning and the company's desire to "maintain a level of privacy" for its users. In terms of augmented reality, Cook reiterated that he is "excited" about the technology because it "allows individuals to be present in the world but hopefully allows an improvement on what’s happening presently." But he added there are "things to discover" before the technology is "good enough" for the masses.I regard it as a big idea like the smartphone. The smartphone is for everyone, we don't have to think the iPhone is about a certain demographic, or country or vertical market: it’s for everyone. I think AR is that big, it’s huge. I get excited because of the things that could be done that could improve a lot of lives. And be entertaining. I view AR like I view the silicon here in my iPhone, it’s not a product per se, it’s a core technology. But there are things to discover before that technology is good enough for the mainstream. I do think there can be a lot of things that really help people out in daily life, real-life things, that’s why I get so excited about it.Cook said the developers, among others, he met on his trip were "incredibly uplifting," particularly with Brexit looming in the United Kingdom.You can really see the start-up community gaining momentum. That’s important any time but with Brexit hanging over – from some people’s point of view – it’s even more important that these stories get out where people have something to look at and say “You know, times are not really awful, there’s some great things happening.” It gives me a lot of energy to talk to developers, or meet students in classrooms who are using our technology to help learn faster and better. Watching them pursue their passion.Earlier today, Cook visited the BRIT School for Performing Arts and Technology to check out students' digital design work. He also visited the Woodberry Down primary school and met with London mayor Sadiq Khan to discuss access to talent, digital skills, and Apple's investment in the city. Full Interview: Apple CEO Tim Cook: As Brexit Hangs Over UK… at The IndependentRelated Roundup: Apple VR Project Tag: Tim Cook Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple Pay vice president Jennifer Bailey believes that Apple Pay is valuable enough that "customers will say they are happy to switch banks to use it." Bailey claims Australians are using Apple Pay more frequently than customers in any other countries, which she said "is in large part due to Australia being a recognized global leader in contactless payments and usage." That's good news for ING Direct and Macquarie, which have announced they will enable support for Apple Pay in Australia by the end of February. Both banks are listed as "coming soon" on the Apple Pay website in Australia, alongside ANZ, Bank Australia, Beyond Bank, P&N Bank, and over 30 other smaller banks. Bailey's comments, made in an interview with the Australian Financial Review, appear to be directed towards three of Australia's "Big Four" banks that refuse to accept Apple Pay, namely Commonwealth Bank, NAB, and Westpac. The fourth bank, ANZ, has supported Apple Pay since April 2016. The trio of banks, along with Bendigo and Adelaide Bank, instead turned to the Australian Competition and Consumer Commission (ACCC) in an attempt to gain access to the NFC hardware in the iPhone. The banks want access to the NFC chip so they can offer their own existing bank-run mobile payments services."While initially, in many markets, there have been banks that have initially been wary about working with a company as large as Apple, once they begin to work with us and understand the Apple Pay platform, they see the benefits of it," said Bailey. "That hasn't fully happened with the ACCC applicants, because the conversation is happening through the ACCC process, compared to what normally happens, which is we have the conversation bilaterally."The ACCC denied rejected the application from the banks in November as part of a draft ruling, and its final decision will be announced in March. Last year, Apple told the ACCC that "allowing the banks to form a cartel to collectively dictate terms to new business models and services would set a troubling precedent and delay the introduction of new, potentially disruptive technologies."Apple upholds very high security standards for our customers when they use Apple devices to make payments. Providing simple access to the NFC antenna by banking applications would fundamentally diminish the high level of security Apple aims to have on our devices. Unfortunately, and based on their limited understanding of the offering, the [banks] perceive Apple Pay as a competitive threat. These banks want to maintain complete control over their customers. The present application is only the latest tactic employed by these competing banks to blunt Apple's entry into the Australian market.Earlier this week, the banks said they are fighting to provide "real choice" and "real competition" for consumers.The application has never been about preventing Apple Pay from coming to Australia or reducing competition between wallets. It has always been about providing real choice and real competition for consumers and facilitating innovation and investment in the digital wallet functionality available to Australians. Apple's statement that the application is fundamentally about an objection to the fees that Apple wish to be given rather than NFC access, is incorrect and unsupported.Despite the ACCC negotiations and apparent ill-will, Bailey said Apple still wants "to work with the banks in Australia to bring Apple Pay to our customers, in a way that advantages many of the things they are offering through their banking apps, which we have done already in other markets." "That's why the announcement about these new banks is important and we are continually on that path – because as more banks get on the platform, I think there is more of an industry understanding about how Apple Pay really compliments their services," she added, referring to ING Direct and Macquarie. Commonwealth Bank, NAB, Westpac, and Bendigo and Adelaide Bank reportedly serve two-thirds of Australian cardholders.Related Roundup: Apple Pay Tag: Australia Discuss this article in our forums

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posted about 1 month ago on mac rumors
A number of customers who purchased the matte Black iPhone 7 or iPhone 7 Plus have noticed that the anodized finish on their devices has started chipping or peeling off in areas where there has allegedly been little wear, leading to a growing complaint thread on Apple's Support Communities. Multiple photos in the thread depict chipping in areas near the speaker grille and the volume buttons, even in situations where the iPhone was said to be protected by a case. I have the same issue, especially around the speaker grill, the color chipped off where there is clearly no sign of use anywhere around, plus the phone was always in a case from day 1. Chipped off about 20 days after I got it. That is really not a sign of quality here, and I will also certainly not buy a pen to cover this. Apple should recognise the matter and offer a solution here.At least one user has seen more extensive chipping across the back of the device, a much more serious problem than most of the reports. My case might be even worse. The paint at the back of the iPhone started to chip off very heavily. First there were some bubbles building up and then when I put the iPhone on a table the paint chipped off completely. I was at an Apple Store complaining about it but they didn't know how to classify my case so I didn't get a new phone for free. But the Apple Support hotline helped me out and asked me to send pictures of my phone. These pictures now have been sent to the engineers in California and I'm waiting for feedback...A finish prone to chips and peeling is not unique to the iPhone 7 and 7 Plus, nor to the matte Black color. It's an issue that has affected several versions of the iPhone in the past, including the iPhone 6 and 6s, but there seem to be a higher number of complaints from iPhone 7 users who are affected by the problem. Parallels can be drawn to complaints that surfaced in 2012 after the release of the Black and Slate iPhone 5, which also drew a lot of criticism from customers due to chipping and scuffing issues. At that time, Apple marketing chief Phil Schiller responded and said some wear was normal. "Any aluminum product may scratch or chip with use, exposing its natural silver color," he said. "That is normal." Matte Black iPhone 7 owners who have contacted Apple about the chipping issue have been told that because it's cosmetic, their devices are not eligible for repair, which has traditionally been Apple's stance on reports of finish problems. Cosmetic damage is not covered under warranty, so iPhone 7 owners with chipped devices are unlikely to get replacements. Some affected users from Apple's Support Communities have used sharpies or black paint to cover the damage, while others have sold and replaced their devices with a color less prone to damage. Apple warned users that its glossy Jet Black iPhone 7, sold alongside the matte Black version, would see "fine micro-abrasions" with use and instructed concerned customers to use a case, but no similar warning was given about other iPhone 7 colors.Related Roundup: iPhone 7 Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple is widely rumored to launch a high-end iPhone with an edge-to-edge OLED display this year, which has been variously called the "iPhone 8" or "iPhone X" to commemorate the smartphone's tenth anniversary, and rumors suggest the device will an include iris scanner to authenticate with your eyes. iPhone 8 concept by visual designer Moe Slah Taiwanese website DigiTimes, citing unnamed "industry sources," claims the so-called "iPhone 8" will include an OLED display, wireless charging, and iris scanning technology, the latter of which would presumably enable iPhone users to unlock their device or use Apple Pay by authenticating with their eyes. A person's iris, or the circular colored muscle of the eye, contains a complex and random pattern that is unique to each individual. DigiTimes has sources within Apple's supply chain, but it has a mixed track record at reporting on Apple's unannounced product plans, so this latest report should be treated with a proverbial grain of salt. The publication previously said iPhones with iris scanning capabilities would not debut until 2018. DigiTimes previously cited a Chinese website that said 2017 iPhones will include iris scanning capabilities, but today's report is based on its own sources. The original report claimed Taiwan-based supplier Xintec, an affiliate of Apple manufacturer TSMC, would begin mass production of iris-recognition chips this year. KGI Securities analyst Ming-Chi Kuo, one of the more reliable sources of iPhone rumors, believes Apple is leaning toward facial recognition technology rather than iris recognition, based on the bio-recognition patents it has filed. Way back in March 2016, he said the "iPhone 8" will include either facial or iris recognition. Kuo said he believes Touch ID will "ultimately be replaced by a facial recognition system" for enhanced security, in line with rumors Apple will remove the Home button; however, if the technical challenges cannot be overcome, he noted a "combination of fingerprint and facial recognition" is another possible solution. Last month, Cowen and Company analyst Timothy Arcuri said the "iPhone 8" could include facial or gesture recognition technology powered by a laser sensor and an infrared sensor located near the front-facing camera. The feature could allow users to control their devices with simple gestures for tasks such as adjusting volume. Lending credence to these rumors is Apple's trademark for "Iris Engine" and the acquisitions of companies such as Faceshift and PrimeSense. iPhone would not be the first smartphone with an iris scanner, as Samsung included the technology on its now-discontinued Galaxy Note7. DigiTimes also said the "iPhone 8" will enter production earlier than in previous years, in line with a report from earlier this week.Apple has requested its chip and component suppliers start trial production, inspection and prepare inventories for the new iPhone series earlier than usual, said the sources. Deliveries of chips and parts for the new models are expected to kick off in the second half of first-quarter 2017, the sources indicated.Apple's trio of new iPhones, including more iterative "iPhone 7s" and "iPhone 7s Plus" models, are still expected to launch in September per usual. The "iPhone 8" in particular may cost upwards of $1,000 in the U.S. due to its significant redesign and features that require more expensive parts. Related Roundup: iPhone 8 (2017) Tags: wireless charging, digitimes.com, iris scanner Discuss this article in our forums

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posted about 1 month ago on mac rumors
As Apple CEO Tim Cook continues to make his rounds in Europe, Good Morning Britain managed to catch him for a quick interview while he was visiting Woodberry Down Primary School yesterday. Regarding fake news, which has been an increasingly hot topic since the U.S. Presidential election got into full swing last year, Cook said that "this is one of today's chief problems." In the wake of growing fake news, companies like Facebook have taken action to bring the quality of an article to their users' attention before they share it with their friends. For Apple, Cook said that the solution to the problem is not a simple one. "We have to give the consumer tools to help with this. And we've got filter out part of it before it ever gets there without losing the great openness of the internet. And so this is one of today's chief problems, it is not something that has a simple solution." Cook covered another topic during his stay in London this week, discussing Brexit with United Kingdom Prime Minister Theresa May. According to The Independent, in the talk Cook said that he is "very optimistic" about the UK's future outside of the European Union, and that it will be "just fine," although there will undoubtedly be some "bumps in the road along the way." In a statement released after the meeting, Apple said: "We are proud that Apple's innovation and growth now supports nearly 300,000 jobs across the UK." Apple will continue to back the UK in the future, as it currently plans on building a new headquarters at London's Battersea Power Station, expected to be complete by 2021. After its completion, 1,400 employees will be moved from eight locations around London to occupy the company's new UK offices. Early this morning, Cook also continued documenting his European adventures on Twitter, congratulating the Tate Britain art gallery after he visited its digital artwork exhibit. Yesterday, he stopped in the offices of ustwo games in London to get a sneak peak at the latest mobile game from the company behind Monument Valley. Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.Tag: Tim Cook Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple today officially launched the much-anticipated BeatsX Earphones on its online store for $149.95, after initially delaying the earphones from Fall 2016 and into February 2017. With the delay of BeatsX, Apple focused on the December launch of the AirPods, which have subsequently become hard to come by for those interested in Apple's own Bluetooth headphones. Apple's website states shipping times of 1 business day for the White and Black color options, and 7-10 business days for Blue and Gray. Some Amazon orders for BeatsX suggested the earphones might arrive in late January, but those dates were inaccurately estimated for customers. BeatsX are different from the AirPods in a few small ways, including the fact that the earphones are tethered together by a flex-form cable instead of completely wireless like the AirPods. Thanks to the cable, however, BeatsX includes in-line remote control media playback, as well as more ease of mind for those afraid of losing the earphones thanks to the cable's security when resting on the user's neck. Further preventing loss is a magnet in each BeatsX earphone that clicks the earphones together when resting against the user's chest. The BeatsX Earphones also include a W1 chip for easy pairing with any iOS device, as well as a charging system that supports Lightning cables, continuing to deepen the ease-of-use of the Beats brand in Apple's ecosystem. To provide as secure fit as possible, the earphones ship with four interchangeable eartip sizes, as well as removable secure-fit wingtips for when users plan on being highly active with BeatsX. The new earphones provide up to eight hours of music playback with a full charge, and users can get a full two hours of battery life on five minutes of charge with its "Fast Fuel" charging feature. "Authentic, clear acoustics" provide high-quality sound playback on BeatsX, with optimized noise isolation to give users an "immersive listening experience." BeatsX were one of the W1-enabled earphones that Apple announced during its September 7 iPhone event, also including the AirPods, Powerbeats3, and Beats Solo3. The AirPods launched on December 13 and availability remains scarce, while the Beats Solo3 have been out since September, and the Powerbeats3 were available to order in October. Now, those interested can pick up BeatsX on Apple.com for $149.95 in both white and black.Tag: BeatsX Discuss this article in our forums

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posted about 1 month ago on mac rumors
As LG works on a fix for a Wi-Fi router issue plaguing its UltraFine 27-inch 5K Display, Apple has delayed shipments for the accessory and removed in store pickup options. New orders for the LG UltraFine 5K Display will now ship out in five to six weeks, ensuring buyers will get a display with updated hardware that fixes the Wi-Fi interference problem. Prior to the shipping change, the displays were shipping out in a couple of weeks, and for a period in January, shipping estimates were as low as three to five days. The shipping delay can be attributed to an issue that first popped up shortly after the displays began shipping out to customers in December. Users began noticing display glitches and freezes that were eventually attributed to interference caused by close proximity to a Wi-Fi router. Last week, LG confirmed the existence of a problem, apologized, and announced an official hardware fix. Going forward, all UltraFine 5K Displays manufactured after February 2017 include additional shielding, protecting them against electromagnetic radiation from routers. Existing models are also able to be retrofitted with the same improved shielding, and customers who have already purchased a display will need to get in touch with LG support to arrange a repair to solve the problem. Created by Apple and LG to work with the new 13 and 15-inch MacBook Pro models, the UltraFine 5K Display continues to be available for $974, a 25 percent discount off of the standard $1,299.95 price tag. Special pricing, part of a sale on USB-C accessories, will be available until March 31.Related Roundup: Displays Tag: LG Discuss this article in our forums

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posted about 1 month ago on mac rumors
When clearing Safari browser history, iPhone and iPad users expect all records to be permanently deleted from their devices, but it appears Apple's cross-device browser syncing feature caused iCloud to secretly store browsing history for a much longer period of time ranging from several months to over a year. iCloud was caught storing deleted browser history by software company Elcomsoft, which develops cracking tools for extracting protected data from iOS devices. Speaking to Forbes Elcomsoft CEO Vladimir Katalov explained that the company had been able to retrieve "deleted" browser history dating back more than a year. Deleted browser history pulled from iCloud by Elcomsoft Apple was keeping deleted browser information in a separate iCloud recored called "tombstone," and in a press release announcing updated Phone Breaker software for extracting the stored browsing info, Elcomsoft explains that the data was likely kept as part of an iCloud feature that syncs browsing history across multiple devices and ensures it's deleted from all devices when history is cleared.The point is that Apple keeps synced Safari browsing history in the cloud for much longer than one, three or four months - even for deleted entries. ElcomSoft researchers were able to access records that've been deleted more than a year ago, which means that deleted records are not actually cleaned up from iCloud.Forbes tried using the Phone Breaker software created by Elcomsoft and was able to retrieve nearly 7,000 records dating back to November of 2015. Site names, URLs, Google searches, visit counts, and the date and time items were deleted were included. It's not clear why Apple was storing the information for so long, but it appears to have been an oversight related to ensuring information is deleted on all devices once cleared rather than intentional. Shortly after Forbes and Elcomsoft published their iCloud findings, Elcomsoft noticed previously available records being deleted as part of a server-side fix quietly implemented by Apple. All deleted browser records older than two weeks have been eliminated. From Elcomsoft's blog:Update: we have informed media about this issue in advance, and they reached Apple for comments. As far as we know, Apple has not responded, but started purging older history records. For what we know, they could be just moving them to other servers, making deleted records inaccessible from the outside; but we never know for sure. Either way, as of right now, for most iCloud accounts we can see history records for the last two weeks only (deleted records for those two weeks are still there though). Good move, Apple. Still, we would like to get an explanation.Even before Apple made the server-side fix to make sure deleted browsing history is permanently removed in a timely manner, it was difficult to get ahold of the information. Forensic software like Phone Breaker was required, which doesn't come cheap, and Phone Breaker only works with a user's Apple ID and password, or an authentication token pulled from a user's computer. In iOS 9.3 and later (and Safari 9.1 and later), Apple also began turning URLs into unreadable hashes instead of plaintext when browser history is deleted, an additional security measure, but Forbes says that didn't stop Elcomsoft's tool from working with the newest versions of Safari. While Apple now appears to be deleting browsing data at the two week mark, iCloud users should be aware that their browsing history, including cleared browser history, is stored in iCloud for that two week period. Users who are not comfortable with that can easily disable syncing features through the iCloud section of the Settings app.Tag: iCloud Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple is widely rumored to launch three new iPhones this year, and KGI Securities analyst Ming-Chi Kuo now claims that all of them will feature wireless charging. iPhone 8 concept by UI/UX designer Moe Slah Kuo said wireless charging increases the internal temperature of smartphones, so he expects the rumored iPhone 8 with an OLED display and glass casing to have a new 3D Touch module with "additional graphite sheet lamination" in order to prevent the device from malfunctioning due to overheating.While we don’t expect general users to notice any difference, lamination of an additional graphite sheet is needed for better thermal control and, thus, steady operation; this is because FPCB is replaced with film, which is more sensitive to temperature change of the 3D touch sensor in OLED iPhone.The new 3D Touch module could be up to $5 more expensive for Apple to procure per phone. While that is a minimal increase, it lends further credence to a report claiming the high-end iPhone 8 could cost upwards of $1,000 in the United States due to a significant redesign and the use of premium parts. Kuo previously said Apple will switch to all-glass casing for next year's entire iPhone lineup, including the more iterative 4.7-inch iPhone 7s and 5.5-inch iPhone 7s Plus, in order to support wireless charging. It remains unclear if the wireless charging will be based on long-range or inductive technologies.Related Roundup: iPhone 8 (2017) Tags: wireless charging, KGI Securities, Ming-Chi Kuo Discuss this article in our forums

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Just weeks before Apple is rumored to launch a trio of new iPads, 12.9-inch iPad Pro stock is drying up around the world. A spot check of Apple's online store reveals that most if not all 12.9-inch iPad Pro models are now estimated to ship in 2-3 weeks in the United States, Australia, Canada, France, Germany, Japan, United Kingdom, and elsewhere—that's up from a shipping estimate of 1-2 weeks as recently as last weekend. Apple's in-store pickup tool lists most 12.9-inch iPad Pro models as available on March 3 to March 6 in locations ranging from New York and San Francisco to Toronto, Canada and London, England. Some models remain available for pickup as early as "today," but stock has increasingly depleted based upon our checks. 12.9-inch iPad Pro models are also largely out of stock or backordered by several weeks at resellers such as Best Buy, AT&T, and Verizon in the United States. That's in sharp contrast to the 9.7-inch iPad Pro, which remains well stocked and available to ship immediately on both Apple's website and at resellers. Lengthy shipping times can sometimes indicate that a product refresh is imminent, but in this case, the supply chain could be to blame. In its latest earnings call, Apple CEO Tim Cook said the company underestimated iPad demand this quarter and had an issue with one of its suppliers. Cook said he does not expect the shortage to be totally resolved this quarter, and that could reasonably explain why the 12.9-inch iPad Pro is increasingly hard to find. Apple analyst Neil Cybart of Above Avalon said Apple has been experiencing "increasingly noticeable supply chain troubles," as evidenced by long shipping estimates on products that launched months ago, such as Apple Watch Series 2 and AirPods. With a 2-3 week wait, the 12.9-inch iPad Pro can be added to that list. Rumors suggest Apple will launch an all-new 10.5-inch iPad Pro with slimmer bezels as early as March—or as late as the second half of this year per hit-and-miss supply chain source DigiTimes. Apple is also expected to release updated 9.7-inch and 12.9-inch iPad Pro models with faster A10X processors. Japanese blog Mac Otakara said the next-generation 12.9-inch iPad Pro will feature a True Tone display like its current 9.7-inch counterpart, using advanced four-channel ambient light sensors to automatically adapt the color and intensity of the display to match the light in the surrounding environment. The new 12.9-inch iPad Pro will also gain the 9.7-inch iPad Pro's same 12-megapixel rear-facing iSight camera and True Tone flash, and it will allegedly still have a 3.5mm headphone jack, according to the blog. "We've got some exciting things coming on iPad and I'm optimistic about where things are headed," added Cook.Related Roundup: iPad Pro Tag: Apple retail Buyer's Guide: 12.9" iPad Pro (Caution) Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple's 2017 iPhone, which is expected to feature premium parts and radical design changes, could cost "north of $1,000," reports Fast Company, citing a source with "knowledge of Apple's plans." Rumors suggest the upcoming iPhone, which may be called the iPhone 8, will feature an OLED display that's more expensive than traditional LED displays. Other improvements, such as an increase in memory and wireless charging functionality may also drive up the price. It's not hard to imagine the iPhone hitting that price point when the 256GB iPhone 7 Plus is already at $969 in the United States, and previous rumors have also suggested it will be a "premium" device. Fast Company's source also confirms some iPhone 8 design rumors, describing the device as "something like a smooth black monolith, with few visual interruptions to its sleek design." That jibes with rumors indicating Apple design chief Jony Ive has been aiming for an iPhone that looks like a single sheet of glass with the Home button and Touch ID fingerprint sensor located under the display. iPhone 8 concept image via Thadeu Brandão The Home button technology is still "evolving" according to Fast Company's source, but Apple's goal is to get it done in time for inclusion in the iPhone 8. Physical buttons, such as the volume button, power button, and mute switch could also be eliminated, a rumor we haven't heard before, and the iPhone 8 is said to include a "far bigger battery." The source also claims Apple is working with Lumentum to develop 3D sensing technology that will be used in the device, but did not provide details on how the feature will be used.It remains unclear how the technology will be applied, however. It could be used to recognize the user's face for authentication. It could also be used in the camera to provide better image resolution. It could even be used in some form of augmented reality application, according to our source.The iPhone 8 is expected to include a glass body with a stainless steel frame for durability, and while Fast Company suggests the display will measure in at 5.8 inches, rumors disagree on this point. We've heard everything from 5 inches to 5.8-inches and don't yet have a clear picture on sizing. With Apple likely planning to position the new OLED iPhone as a high-end premium device with a premium price tag, the company is also rumored to be planning to introduce two more affordable devices with LCD displays that are closer in design to the existing iPhone 7 and iPhone 7 Plus, measuring in at 4.7 and 5.5-inches. These two devices may feature similar design changes, such as a glass body, but will have pared down features like an LCD display to keep the price down. With such major changes expected for the 2017 iPhone, which marks the 10th anniversary of the device, rumors have been running rampant for months, making it hard to suss out some of the exact specifications of the device, including display design, screen size, and wireless charging functionality. As we creep closer to September and start to see the first part leaks, we can expect to have a much clearer picture of what to expect from the first significant iPhone redesign since 2014.Related Roundup: iPhone 8 (2017) Tag: fastcompany.com Discuss this article in our forums

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posted about 1 month ago on mac rumors
Google today announced the all-new Android Wear 2.0 operating system update for its line of Android-based smartwatches, alongside two new devices debuting this Friday, February 10: the LG Watch Sport and LG Watch Style. The LG Watch Sport includes a number of features that aligns it as a direct competitor to the Apple Watch, including a new "rotating power button" akin to the Digital Crown, NFC and mobile payments features, 4GB of internal storage, and more. The biggest difference between Apple Watch and the new LG watches is their circular OLED display, which measures 1.38 inches on the LG Watch Sport and 1.20 inches on the LG Watch Style. The two new LG watches differ in a variety of other categories as well: the Style is thinner and has more strap customization options, but it lacks cellular connectivity, GPS, NFC, and has a smaller battery. Specifically, users can purchase the Style in three design finishes -- silver, rose gold, and titanium -- and choose from a collection of "snap and swap" 18mm leather and silicone band options. Even though the Style lacks the Sport's richer features, users can still bring up Google Assistant and perform other basic app-launching functions, according to Google. That sets up the LG Watch Sport as the new flagship smartwatch from the company, with a built-in gyroscope, accelerometer, cellular connectivity, heart rate sensor, and GPS sensors to fuel a fitness-focused lifestyle, as well as NFC for Android Pay. There are also dedicated buttons for Google Fit and Android Pay so users can more quickly access these features, with Google calling it "Android Wear's most powerful watch yet." The LG Watch Sport is available in titanium and blue with a high performance elastomer strap, but it's non-customizable beyond this set-up. Those interested in the U.S. will be able to buy the LG Watch Style at Best Buy and the Google Store for $249, while the LG Watch Sport will be available at AT&T, Verizon, and the Google Store for $349. Both smartwatches launch on February 10, and more countries will begin selling the devices in the coming weeks. Debuting alongside the new watches is Android Wear 2.0, which brings personalized watch faces, workout improvements, Google Assistant, and more to Android smartwatches. Users can now customize an always-on watch face to include more helpful information to glance at, which can be chosen from downloaded and supported apps. A quick swipe will bring up another watch face that can be pre-set with different information, similar to Apple's watch face carousel update in watchOS 3. You can now personalize your Android Wear always-on watch face with information and actions from your favorite apps. Simply glance at your wrist to check your next appointment, stock performance, progress on fitness goals, or whatever is important to you. A quick tap on your watch face lets you instantly order an Uber ride, start a workout, or get in touch with your significant other. Interested in different info throughout the day? Just swipe to switch your watch face as you go from the office to the gym to dinner with friends and home again. A cellular-connected Android Wear watch can also fuel better workouts, according to Google, thanks to the ability to stay in touch with calls and messages, stream Google Play Music off the watch and through Bluetooth headphones, and the addition of weight-lifting, push-up, sit-up, and squat rep counters. When a message is received, users can dictate or handwrite an answer, and "Smart Reply" includes intelligent, contextual responses based on the incoming message. A number of sites have published reviews for both new smartwatches and Android Wear 2.0 today, including TechCrunch, The Verge, TIME, and more. The current consensus on Android Wear 2.0, as well as the LG Watch Style and LG Watch Sport, appears to be that the new products are a welcome addition to their respective categories, but still feel lacking. As The Verge pointed out in regard to the 2.0 update, "in a lot of ways, it's just Google playing catch up to what Apple and Samsung were already doing." For Apple, an update to watchOS is in the works with an expected launch date sometime this year, although it's still largely a mystery as to what might be included in watchOS 4. In the nearer future, watchOS 3.2 plans to introduce users to a "Theater Mode" that will mute sounds and disable Raise to Wake, preventing the screen from lighting up with arm movement and potentially disturbing other theatergoers. In terms of hardware, Apple is expected to launch a third-generation Apple Watch alongside the tenth-anniversary iPhone in the fall of 2017. Apple Watch rumors remain unclear with the launch date so far out, with some suggesting the first major design overhaul is coming to the Apple Watch this year, while others have pointed to another minor update in 2017 with a focus on performance over design changes.Tags: LG, Android Wear Discuss this article in our forums

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posted about 1 month ago on mac rumors
Verizon is fighting back against T-Mobile's recent attempts to steal the network spotlight as the so-called "Un-carrier," according to the results of OpenSignal's latest State of Mobile Networks report published today. Verizon regained a statistical tie with T-Mobile in overall network speeds, with an average download speed of 14.63 Mbps versus 14.7 Mbps for T-Mobile, according to OpenSignal. The metric factors in combined 3G and LTE speeds, in addition to the availability of each network technology, which can affect overall speeds. Meanwhile, T-Mobile came within 2 percentage points of Verizon's lead in nationwide 4G LTE availability, according to OpenSignal. The report found T-Mobile customers had an LTE connection available to them 86.6% of the time, up from 83.2% in August 2016, compared to Verizon's leading 88.2% coverage. The two carriers won or shared every award in every category of the report, leaving AT&T and Sprint with zero accolades. Verizon still appears to have the faster network in a number of metro areas, including Chicago, Houston, Los Angeles, New York, and San Francisco.Verizon ranked highest in speed in 14 of the 36 cities we analyzed, compared to four cities for T-Mobile and one for AT&T, but in seven other metro areas the speed contest between Verizon and T-Mobile resulted in a statistical tie. In three other cities we recorded a draw between AT&T and either Verizon or T-Mobile, while in the remaining markets, we saw ties between three or more operators.Verizon had the lowest average LTE latency, the delay data experiences as it travels between points in the network, at 59.84 ms, compared to 61.28 ms for Sprint, 61.56 ms for T-Mobile, and 65.62 ms for AT&T. T-Mobile had the lowest average 3G latency at 115.76ms, according to OpenSignal. OpenSignal said it parsed 4.6 billion measurements collected by 169,683 smartphone users in the fourth quarter of 2016 to gauge the 3G and 4G performance of the "Big Four" networks in the United States: AT&T, Sprint, T-Mobile, and Verizon. Read the full report for the complete results and methodology.Tags: T-Mobile, Verizon, OpenSignal Discuss this article in our forums

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posted about 1 month ago on mac rumors
Apple has hired Timothy D. Twerdahl, the general manager and director of Amazon's Fire TV business, to be the vice president in charge of Apple TV product marketing, reports Bloomberg. Twerdahl joined Apple earlier this month. Twerdahl has been in charge of Fire TV since 2013, overseeing two generations of the product and its rise as one of the more popular internet-connected set-top boxes. At Apple, Twerdahl will report to Greg Joswiak, VP of iOS and iPhone Product Marketing. The move will allow Pete Distad, the former head of Apple TV product marketing, to concentrate on helping Apple land content deals, which are headed by Eddy Cue. Before joining Apple in 2013, Distad was senior vice president of content distribution at Hulu. Having Distad join content negotiations is intended to shore up content for Apple TV, according to Bloomberg, as efforts to secure exclusive content deals for Apple TV have stalled in the past due to failed negotiations. With the fourth-generation Apple TV, Apple was originally aiming to provide a full a la carte television service that could replace traditional cable and satellite packages, similar to Sony's PlayStation Vue service. However, Apple unsurprisingly saw pushback from both content and cable companies after using negotiating tactics described as "assertive" and "hard-nosed," declining to back down from the terms the company wanted. Apple scaled back its TV ambitions in the past couple of years, though it considered both a slimmed-down subscription service and purchasing Time Warner. In addition to leading product marketing for the Fire TV, Twerdahl was also the senior director of internet TV at Netflix and a vice president of consumer devices at Roku, according to his LinkedIn.Related Roundups: Apple TV, tvOS 10 Buyer's Guide: Apple TV (Don't Buy) Discuss this article in our forums

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posted about 1 month ago on mac rumors
Following a trip to France, Tim Cook today toured Germany, where he made a number of stops to visit furniture maker Dula, the developers behind the Kitchen Stories app, and the team at Refinery29. Cook has been documenting his trip on Twitter, sharing a number of photos at each site. Before leaving France, he made one last stop to visit the Marché Saint-Germain Apple Store, where he met with staff, iOS developers, and Apple customers. It was his second visit to an Apple Store following a stop in Marseille earlier this week. He then headed to Vreden, Germany, where he met with Dula. Dula is a furniture manufacturer that works with Apple to create some of the furniture and hardware used in Apple's retail stores. Bewundernswerte, außergewöhnliche Handwerkskunst bei unserem Zulieferer Dula heute Morgen in Vreden 🇩🇪. Vielen Dank für die Tour! pic.twitter.com/va4n6oqtCn— Tim Cook (@tim_cook) February 7, 2017 Cook took a tour of the factory and then headed to Berlin to meet with the developers behind the Kitchen Stories app. Created by two women in 2014, Kitchen Stories is a recipe app that walks users through each step using photos and videos. During his time at Kitchen Stories, Cook also met with Refinery29 for an exclusive interview where he talked about women in the workplace, diversity, wage gaps, and more. Cook was specifically questioned about the German start up scene, where just 13.9 percent of lead roles are held by women. According to Cook, improving that rate hinges on a work environment that "encourages and motivates women to participate." He went on to say that it's a problem that needs to be tackled early in life, in schools, with young women encouraged to enter the STEM field. Pay equality was also a subject, and Cook explained that Apple pays all employees equally regardless of gender, something all companies should do.You know, we're probably an outsider, but we pay well and we pay 100% the same. We make a long-term evaluation every year, in order to maintain that. And if we only notice once that someone earns only 99.8% of the salary of another, then we do everything we can to make up for it. I think every company should try to do it. It's just not right and not fair that women still earn so much less than men.Cook's full comments can be read over at Refinery29, but the original interview is in German and will need to be translated. Following his short trip to Germany, Cook will head to Scotland on Wednesday where he will accept an honorary degree from the University of Glasgow. Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.Discuss this article in our forums

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